Templates designed to respond and deploy quickly

We began with an in-depth look at Mucho Burrito’s website audience and discovered that it was different from our email opt-in database. This inspired a set of content that would be relevant to the email audience and created standardized email templates in Mailchimp to allow for immediate ad hoc deployments for important events and promotions. Deploying QSR communications in a reactionary and timely manner is essential to this industry category.